The Copywriting Process

The typical copywriting process is pretty straightforward. More or less, this is how we will work together:

  1. On our initial conversation, you give me as much information as possible regarding the services you would like, send me your existing website link, collateral, material, etc.
  2. I will put together a quote which includes an estimated timeline and cost for the project.
  3. To move forward, you sign the bid letter outlining the agreed-upon services, parameters, due date, and project scope.
  4. When I receive your 50% deposit and signed bid letter I will start the work.
  5. We stay in touch periodically while I work on the project. On my end, I begin by researching, concepting, writing, and then revising.
  6. I will send you over the first draft; within 5 days (any longer and I start to get out of your project’s mindset), you get back to me with any revisions or changes and I will complete those within 3 days. The quote covers two rounds of revisions (any extra revisions to be billed at my hourly rate).
  7. Shortly after sending the first draft, I’ll send the final invoice.
  8. I send you the final draft.

That’s it! Simple, huh? One final note…

Writing is a solitary pursuit. Copywriting is not. We copywriters work closely with our clients to create a concept and product that meets mutually agreed-upon objectives. Depending on
the scope of the project, I will be communicating with you on various strategies, asking questions, and getting clarifications as we get deeper into the process. Although I try and get as much information up front as possible, sometimes the collaboration is necessary. And feel free to touch base with me at any point as well.

Ready to get started? Email me at jenny@jennymunn.com.

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