Intermediate SEO Mentoring for Marketers

Mentoring that Brings Marketers More Confidence and Better Results––Faster

I’m currently offering SEO mentoring, coaching, and accountability small groups twice a year. Learn more here or reach out and I can provide you with alternatives. 

As a marketer, you undoubtedly wear many hats. And if you are tasked with SEO as just one of those hats, then you know you have a big job ahead of you. The best – and worst – part about SEO, is that the job is never done, and it changes frequently. If you’re already rolling up your sleeves doing SEO, and looking for a way to be more efficient and generate more leads quickly, I can show you a better way with my SEO Mentoring with SEMRush program.

Expert Guidance with SEMRush

Using a premium SEO tool is the equivalent of having an extra person helping with SEO on your team. In today’s world, resources, budget, and additional team members are a reality many of us don’t have. But there’s one problem: if you’ve ever tried to use an SEO tool, you know it can be overwhelming to extract meaningful data, and not get lost in the vast number of reports. That’s where the mentoring and expert guidance comes in.

Mentoring Package Includes:

Month 1

Set-Up
SEO Tool Guided Set-Up
Access to Premium SEO Tools and Templates
45-Minute SEO Jumpstart Call

Cost: $249 Month 1
$99: PRO SEMRush Access
$150: Mentoring

COMING SOON

 

Months 2 and 3

Assess and Implement
Monthly “Office Hours” group call
Guided SEO Activities and Task Ideas
Email digest of essential SEO updates and best practices

Cost: $249 Per Month
$99: PRO SEMRush Access
$150: Mentoring

 

Ongoing

Iterate, Maintenance
Monthly “Office Hours” group call
Guided SEO Activities and Task Ideas
Email digest of essential SEO updates and best practices

Cost: $249 Per Month
$99: PRO SEMRush Access
$150: Mentoring

Mentoring FAQs

What Are the Next Steps?

  1. Purchase the Mentoring package  (COMING SOON) – (you can cancel anytime after 3 months)
  2. Purchase the $99 SEMRush PRO account or a higher-tier package of your choice here (partner link)
  3. Complete an onboarding questionnaire
  4. Get access to my “Successful Set-Up” tutorial and checklist and follow along to set up your account
  5. Access and download my signature free and premium tools
  6. Schedule our 45-minute Jumpstart call
  7. Put the “Monthly Office Hours” call on your schedule
  8. Get into action

Who Is Mentoring Designed For?

If you’re looking to up-level your SEO results, this is how you’re going to get it done. The SEO Mentoring program is perfect for you if:

  • You’ve found yourself doing SEO for your company (for better or worse!)
  • You don’t need, or have the budget for, an expensive SEO agency
  • You know enough about SEO to be dangerous, but you need to make sure you’re continuing to go in the right direction
  • You’re serious about SEO growth
  • You will commit time to SEO implementation and regular monitoring
  • You’re busy, and need immediate insight to get visibility into what’s working and what’s not
  • You’re not regularly reporting or checking on SEO, and that’s holding you back

This is NOT for you if:

  • You’d rather cobble together multiple free tools and not pay for a faster way to get things done
  • You anticipate struggling every step of the way
  • You prefer to have someone give you the answers rather than do research yourself
  • You’re completely new to SEO and/or marketing
  • You’re expecting a magic pill here that will get you results without you putting in the implementation time and effort
  • You require a lot of hand-holding and want the work done for you

Will I See Success?

Let me give you an SEO’s favorite answer: it depends. Are you committed to implementation, experimentation, content creation, and change? Do you understand SEO takes time and ongoing effort? If so, then you are well on your way.

Why SEMRush?

SEMRush is the tool that I use, and the tool I recommend my clients use, to run their SEO efforts. SEMrush allows us to get under the hood in every SEO area that matters:

  • Content
  • Backlinks
  • Technical
  • Competitive
  • Keyword research
  • On-page SEO

You get everything needed, all in one place. If one of these areas in your SEO strategy is weak, and you don’t know it (or aren’t addressing it), you won’t’ get very far. This is why a comprehensive suite matters.

What Should I Expect?

Expect to commit at least 3 months to this Mentorship program. Month 1 will be dedicated to set up and review of the powerful data and tools (with my help). Months 2, 3 and beyond will be dedicated to strategy refinement, audits, implementation, maintenance and monitoring.

For the SEO part of the payment, you will pay SEMRush directly. This ensures you own and manage the tool for your organization, however long you decide to keep paying them (even if we don’t work together any longer). This is purposefully designed: I want to empower you to get the job done without me by your side. SEMRush will be your guide. You’ll pay $99 per month directly to SEMRush (or you can certainly pay for their higher tier package), or buy the annual plan in advance.

To supplement your SEMRush account, I offer a live “SEMRush Office Hours” webinar for all marketers in the SEO Mentoring and Coaching programs. This will be recorded if you can’t make it live. You’ll also receive a monthly email digest of essential SEO updates and best practices.

How Long Will It Take to Get Results?

This depends. How ready are all of your SEO assets at this very moment (website pages and content)? How quickly can you execute the work and get changes published live on the site? How competitive are the keywords you’re going after? How savvy are your competitors? How technically messy is your site, and do you have the budget to get any technical issues addressed by a professional? With proper implementation and a solid ongoing SEO plan (which we’ll discuss), you can start seeing movement in a few weeks or a few months.

What Is the Cancellation Policy?

I am not a fan of holding you hostage in a program you’re not getting value out of. I only ask you to commit to 3 months (at $249 per month). This will give you time to get introduced to these next-level SEO tactics and powerful tools. After that, I invite you to stay for however long you wish so you can continue getting support from me.

As of this time, SEMRush’s cancellation policy is “You may cancel your subscription at any time. We will cancel your subscription within 3 business days after receipt of the relevant request.” They are not one of those companies who hides their cancellation information. There is plenty of guidance online for how to cancel if or when needed. But why would you want to?! I can’t wait to introduce you to to this tool.

Interested in Mentoring? Check back soon when I launch this service