Industry: B2C eCommerce SEO
"It was great working with the Munn Group – we talked to several SEO freelancers and digital agencies, but they either wanted to lock us in to a long term contract, add non-SEO services, or did not seem to have the chops. Jenny and team delivered a program that fit our budgetary needs and delivered the goods. After following the Munn Group recommendations, we saw a 14% increase in organic traffic and revenue. Their approach of teaching the fishermen to fish was the correct path for our team."
Dermaflage is an ecommerce brand that sells a unique cosmetic product developed out of Hollywood. They’ve engaged in PPC, PR, video, social, digital marketing and are consistently working to improve conversion rates with website tweaks, retargeting, and email campaigns. They’ve improved over the years in all areas but have struggled to increase organic traffic to a level they’d like to see in their niche.
Over the years, some of their digital marketing providers stuck a toe in the water with SEO and made small content recommendations. They also managed SEO with Yoast. While the Dermaflage team was doing a lot of different things to grow website traffic and conversions, they were ready for a focused SEO effort.
The client’s priority goal was to double their traffic and they were ready for Organic SEO to step in. Our strategy consisted of.