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SEM/SEO Articles From The Blog

UX and SEO Best Practices: Use Your Peripherals!

Who said it best? Get Smart or The 40-Year Old Virgin? When you’re targeting SEO, there is a lot you must take into account. Foundational SEO elements when you’re just starting out…. competitive SEO elements when your competitors are savvy….and advanced SEO elements when you’ve hit a plateau. Besides the factors that directly contribute to…

3 Things an “Advanced SEO” Class Taught Me About SEO

Alright y’all, I’m not going to lie. When I recently signed up for a 3-hour “Advanced SEO Masterclass” training, I had very high expectations. So when the speaker started with, “let’s talk about how Google works,” I was not a happy camper. Shouldn’t we be beyond that? The rebellious teenager side of me was grumbling,…

Why I Scare Off Most Potential SEO Clients Looking for an SEO Specialist

A few years ago, I stopped selling SEO services to prospects who were interested in hiring me as an SEO Specialist. Jumping from initial outreach to an SEO engagement was moving too far, too fast. (I’m not that kind of girl). Instead of writing up a proposal after a conversation or two, I switched to…

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