Digital Marketing for K-12 Education

  • Lead Acquisition: fill your sales pipeline

  • Generate Demand: create more interest in what you have to offer

Digital marketing amplifies your reach to every K-12 target demographic: parents, students, educators, administrators, young professionals, and others in the Education community.  Are you ready to drive more awareness, traffic and conversions?

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Search, Digital Marketing, & Digital Advertising Services for Schools and the K-12 Education Market

Organic SEO

Organic Search Engine Optimization (SEO) is designed to give you more visibility and traffic through more prominent rankings.

Paid Search (PPC)

Drive traffic quickly quickly for launches and important seasonality peaks with a Google AdWords certified professional.

Paid Social Advertising

Generate demand by being present and visible where your target market is gathering online to drive more brand awareness.

Generate Awareness -> Drive Traffic -> Fill Your Sales Pipeline

Supplement Your Team

Do you lack the in-house expertise and bandwidth needed to succeed in today’s digital landscape?

Unprecedented Opportunities

Wondering how to most effectively – and more consistently - acquire quality leads specific to your needs?

Flexibility & Expertise

Need an expert who can work with your team and fill in the gaps in your overall marketing plan?

SEM/SEO Articles From The Blog

Organic SEO vs Paid Search: How to Know Which One to Prioritize?

A few months ago I had a call with a prospective client who wanted more visibility in the search engines. This local business owner was looking for better SEO and to be closer to the top for his keywords. Prior to our call, I visited his website. Based on the design, I didn’t think it…

Facebook Advertising for the Education Market: Budget Planning, Tracking and ROI (Part 2)

Facebook’s paid social advertising popularity has been on a roller coaster ride over the years. Thanks to frequent changes to its interface, tools, and rules, it hasn’t been as easy to jump on the bandwagon and see results as quickly or cheaply. But in terms of targeting, engaging, and increasing brand awareness today, it’s still…

3 Keys to Getting the Most from Facebook Advertising in K-12 Education (Part 1)

In education marketing, we have our work cut out for us. There are so many choices these days. So much competing for attention. More direct and indirect competitors. Shorter attention spans. A target market whose buying habits and preferences have changed drastically. A lot of rushed, time-starved people we’re trying to get our messages in…

SEO Changes Constantly. Are You Keeping Up?

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