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I started this morning in a really bad mood. Within an hour of waking up, I was inundated by heavy, depressing news stories about a rise in COVID cases, confrontational political ads, and a few anxieties I’ve carried over from recent days and weeks. Yes, this is the world and reality we live in. But…
Let me tell you a little SEO bedtime story. For years, over the history of early SEO, there were whispers of a secret, confidential document Google covertly used as a guide to evaluate and grade websites, determining who was spammy and who was not. As you can imagine, SEOs, the good and the bad, desperately…
While we’re all eagerly anticipating seeing COVID-19 in our rearview mirror, the unknown and uncertainty of what the next 6-12+ months will bring have us tempering our excitement. I heard this week that a few close marketing colleagues were laid off, that Regal Cinemas is shutting its doors indefinitely, and very belatedly, that one of…
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