SEO plays an important role in helping deserving brands be more relevant, visible, and competitive. Discover the fun, complex world of SEO that ranges from content marketing to conversion optimization, analytics to content creation, and more.
Jenny’s Note: I am beyond thrilled to bring to you today this SEO Success Stories interview with Tom Nguyen. The awesomeness of this interview – namely the fact that he is so candid about what is working for him in addition to the high-quality info – cannot be overstated. I met Tom in the parking…
I love analytics. Google Analytics. Along with SEO, it’s another free tool in the arsenal of marketing empowerment to determine if what we’re doing is even worth it. And for SEO, it’s a critical place to analyze where you are and how to determine what the next step is. Here are the top reports you…
Content creation. Do you love it just as much as I do? Wait…you DON’T?!?! Well, what if I told you that you can improve SEO without blogging every day of your life? If you would like to either take a break from blogging or are wondering what else you can do to improve SEO, then…
“It [Facebook] won’t be finished. The way fashion is never finished.” Do you remember this line from the movie, The Social Network, in which Mark Zuckerberg/Jesse Eisenberg describes his vision for his new company? Well, SEO – like Facebook and fashion – should constantly evolve. It doesn’t die, or expire. It evolves, like all things,…
Upon reading a hilarious viral article by a new mom frustrated with the contradictory advice of infant sleeping experts, I was inspired to do the same with SEO. Listen, I’m an SEO professional, but even I shake my head sometimes at the content experts are putting out there these days. What’s more, sure, everyone might understand…
I wanted to chime in on the new buzz going around about Google and SEO guest blog posting. I’ve heard a lot of frustration out there, and I get it. Anytime Google makes a change, I know marketers and small business owners just want to throw their hands up in the air and wish that…
What are your most effective methods for bringing in clients? According to this infographic, lead gen ranks as the top challenge B2B marketers are facing in 2014. Marketing pros also identified challenges including improving lead quality, increasing product/service awareness, reaching decision makers and working within budget. While I know without a doubt that SEO has…
Well, for us SEO professionals, 2013 has been an interesting year to say the least. The embattled industry continues to fight the good fight as traditional-checklist-SEO evolves further into holistic-online-marketing-SEO (that’s a good thing). For those SEOs still standing, this visual provides the perfect mix of humor and optimism to carry us into 2014. (image source…
Two of the most common scenarios that prompt people to reach out to me about my SEO services go something like this: “Someone contacted me last week and said they found my website online. How do I get more of that?” “My business is way better than my competition…so why are they ahead of me…
Think back to the last time you committed to getting in shape and it didn’t pan out. How long did you give your efforts? Days? Weeks? Months? Perhaps you gave up because you just weren’t seeing results and it wasn’t worth the time or effort. Excitement of the decision passed and boredom set in. Well,…
