GEO/SEO

Search Marketing today goes beyond traditional SEO and paid search. It includes how brands are discovered across AI-powered search experiences, local platforms, and high-intent results surfaces. Explore the articles below to get AI search tips and learn how organic, paid, and AI-driven strategies work together to improve visibility, accelerate results, and drive efficient growth.

7 Reasons Your Competitors Are Outperforming You on Google

Two of the most common scenarios that prompt people to reach out to me about my SEO services go something like this: “Someone contacted me last week and said they found my website online. How do I get more of that?” “My business is way better than my competition…so why are they ahead of me…

Don’t Forget: SEO is a Means… Not an End

From Jenny: I’d like to introduce you to Erik Wolf, who is the author of this guest blog post. Erik and I have shared the stage at events such as The Business of WordPress Conference, Strategic Self Publishing, Digital Atlanta, and WordCamp Atlanta. We share the same philosophy about many web marketing issues, and he…

Looking for In-House SEO Coaching & Training? 15 Vital Questions to Consider

As a business owner or leader in your company, it’s your job to identify opportunities for faster adoption of more profitable leads. Inevitably, this line of thinking has led you to considering SEO and optimizing your website in some form or fashion. Why SEO? Because when done right, it directly increase revenue and reduces costs…

SEO Data Insights at the 2013 Social Shakeup Conference

I like to shake things up. That’s why I chose the digital marketing field, right? The people and businesses who hire me are shaking things up by taking a leap of faith in an SEO consultant to increase profits and reduce customer acquisition costs. Perhaps the shakeup and traditional marketing disruption culture is what attracted…

Technical SEO Issues – 7 Top Offenders to Watch For

Jenny’s Note: I love SEO, but I have a confession: my least-loved part of SEO is the technical part of it. Give me keyword research, on-page optimization, or content strategy all day long.  Occasionally, a gem of an article about Technical SEO comes my way, which I’ve shared below. This one comes courtesy of Jill…

The Time Commitment of Getting Involved with SEO

A potential client recently contacted me for DIY SEO consulting work.  We had a very interesting conversation and she shared two themes that I see common in many small business owners. The first is that she understands the importance of SEO but doesn’t have the money to outsource SEO and would rather do it herself.…